We got to spend a few days in Berlin recently for this year’s long-awaited IFA – a fantastic week of mingling with geeks and tech enthusiasts from around the world at an event dedicated to celebrating the weird, the wonderful and the innovative in the tech sector.
As always, the excitable atmosphere was infectious, and we were particularly excited to have five of our clients exhibiting this year. With over 1,500 exhibitors and around 240k visitors, we’re very proud (and exhausted!) to say that the show was an incredible success and our clients thrived:
olloclip are once again paving the way to the future of mobile photography and had on display the exciting new additions to their innovative range – the new Macro Pro lens, which turns your smartphone into a digital microscope, and the soon-to-be-released olloclip Studio; an integrated mounting solution with an incredible selection of mobile photography accessories to let users reach the next level in professional and personal photography, video production and mobile broadcast experience.
Tylt were present to display their extensive range of wireless charging gadgets, as were Netatmo ahead of the launch of their new wind gauge and welcome tags. Kingston were excited to showcase the incredible array of new products including the new Predator PCIe SSD, Savage SSD, the new Cloud II headset, the USB Type-C DataTraveler microDuo 3C and the MobiLite Wireless G2, as well as the upcoming HyperX Savage DDR4.
We were also delighted to represent Thalmic Labs as they wowed the crowds with their ground-breaking Myo armband; a wearable remote that reads the muscle activity in your arm and lets you control everything from video games and Netflix to presentations and drones. And a drone is exactly what we chose to have a play with – be sure to look out for the Myo armband on BBC Click!
It’s a 12 month wait until the next IFA, but we’re already eagerly looking forward to our trip to Las Vegas for CES in January and can’t wait to show off what we’ve got planned for the event. Watch this space, and see you there!